Article Template _ Word Action Pictures _ How passive are your article titles and content? Most word processing software with grammar check will help you spot the passive voice. Use an active voice in your article writing. The passive voice will slow your reader down and cause your words to sound flat and boring. Create movement in your titles as well as the main content of the article using active verbs and analogies. Title Samples o How to Make Your Marketing Stand Out In the Crowd & Sell o 5 Ways to Make Your Meals Go the Extra Mile o Put Your Small Retail Store into Overdrive with Credit Card Capability
Also, how long is your investment horizon? Is it really that important to you to project out to 30 years or is 3λ years sufficient along with a terminal value that represents the expected NPV beyond 5 years? Usually this latter approach works best and looks the most credible to potential investors. There are numerous ways to calculate terminal value including multiples, current market values projected forward, and round guesstimates. Obviously these decisions are affected by your personal preference and the type of investment for which you're calculating present value.