Finally, when applying discount factors, where do you intend to get your discount numbers? For a company with existing debt and equity capital you can calculate WACC and use that. For a startup company you need to figure out a risk_adjusted cost of capital that makes sense. Usually this is not just a risk_free rate which only the largest companies in the world have access to. It's probably something higher.
Grab your tone _ After you have an outline and a good idea for what you want to do, it's time to figure out your tone and concept. This step helps you figure out your color scheme, your typography, your images and in some cases, your flow. Mash it all together _ It's time to put it all together as you now have everything you need. Your plan or outline helps you figure out exactly what you will present, your template gives you the organization you need to flow through the presentation beautifully, and your tone gives you the guidance for design you need including everything from typography to color scheme to images.